Marketing

Was This the Worst Sales Promotion in the History of Sales Promotions?

Gene Marks CONTRIBUTOR President of The Marks Group Want a great idea to increase your sales? Go no further than the promotional idea dreamed up by Hoover in the late 1990s. Then do the exact opposite. You know Hoover right? British people, even today, certainly do. In fact, they don't "vacuum" their rugs. They still "hoover" them. That's how [...]


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What changed for the market while you were sleeping? Top 10 things to know

The market extended selling pressure for the second consecutive session and closed at a five-month low on July 30, dragged by banks, auto, metals and pharma stocks.The BSE Sensex was down 289.13 points at 37,397.24 while the Nifty50 fell 103.80 points to close below the 200-day moving average, at 11,085.40 and formed a large [...]


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Stocks in the news: Axis Bank, Hero Moto, Tech Mahindra, DHFL, JSW Steel, Gujarat Gas, Alkem

Here are stocks that are in the news today:Results on July 31: Eicher Motors, Indian Oil Corporation, UPL, Ashok Leyland, Apollo Tyres, NR Agarwal Industries, Star Cement, Symphony, Zee Media Corporation, Allahabad Bank, Future Supply Chain Solutions, JBF Industries, SKM Egg Products, Tanla Solutions, Trent, Digicontent, Uttam Value Steels, MAS Financial Services, Gandhi Special Tubes, Tamilnadu [...]


Tata Motors Rating: Hold; Subdued performance across the business

Tata Motors (TML) reported a 35% underperformance in Q1FY20 consolidated Ebitda (down 41% y-o-y) due to lumpy cost at JLR and fall-off in India volumes. On JLR, management reiterated the 3–4% Ebit margin guidance for FY20 (despite a weak Q1) as: (i) the worst is behind in China; and (ii) marketing (VME) and warranty cost [...]


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SAMSUNG GALAXY FOLD SET TO BE LAUNCHED IN AUGUST, PASSES TEST

South Korean legendary tech company Samsung’s long-awaited Foldable smartphone will arrive. Now, they will launch this phone next month. The company has informed that the Samsung Fold phone has been successful in all the tests and I will launch it in August. Earlier, the phone was to be launched on April 26, but due [...]


Simerjeet Singh – Motivational Speaker and Performance Coach

Simerjeet Singh is a dynamic motivational speaker and performance coach who has fuelled positive change for international audiences from students to business leaders. Simerjeet is known for creating interactive keynotes and workshops that engage his audience and invite them to be active participants in their own success. By inviting Simerjeet to work with your [...]


Motivational ‘Summer Jam’ set for Thursday

Rodriquez Thomas, CEO and founder of Our Kids, Our Future, speaks at a previous Summer Jam event. The next Motivational and Inspirational Summer Jam is set for Thursday evening at the former Albany High School auditorium. Special PhotoALBANY — Our Kids, Our Future is conducting the fourth annual Motivational and Inspirational Summer Jam on Thursday evening [...]


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Weekly Trending Smartphones: Redmi K20 Pro, Redmi 64MP Phone, Mi A3, Redmi K20, Realme X, Realme 3i

The week was mostly dominated by the newly launched Realme and Redmi smartphones. Realme announced two smartphones in the country, Realme 3i and Realme X, while Xiaomi unveiled the much-touted Redmi K20 series in the country since its initial China launch in May.Alongside Redmi K20 series, the company also launched Mi A3 in Spain, to soon launch [...]


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Top 10 trending phones of week 29

After a few weeks of calm in our trending chart the Android One-powered Xiaomi Mi A3 debuted and shook things around.It shot straight to the top, pushing the Galaxy A50 and Galaxy A70 down a spot and the Redmi Note 7 off the podium.The Redmi K20 Pro and Samsung Galaxy A30 in fifth and [...]


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Magazine Readership Increases, and That’s the Truth

By Scott OlsonYou might not believe it, but total magazine readership for the first quarter of 2013 actually increased. Believe it. For the past few weeks we’ve talked about some of the benefits of magazine advertising and why marketers should be including magazines in their campaigns. And now this. Do you believe me now? [...]


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